Thursday, March 21, 2013

Lexus and Scholastic Announce Final Winners of the 2012-2013 Lexus Eco Challenge

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From California to New York, student teams were recognized today for making the world a better place by improving the environment. A total of $500,000 in scholarships and grants was awarded to teens, teachers and schools.

Two Grand Prize winners earned $30,000 each, and eight First Place winning teams were awarded $15,000 each. “The Elymenators” from Arlington High School in Lagrangeville, New York, and the “Eco Hawks” from Hanahan Middle School in Hanahan, South Carolina, were the Grand Prize winners.  “The Elymenators” took on the spread of Lyme Disease both in their community and around the world while the “Eco Hawks” aimed to inspire the government and residents of South Carolina to improve its low recycling rate. For their efforts, each Grand Prize winner will receive $30,000, of which the school will receive a grant for $7,000, the teacher advisor will get a $3,000 grant, and the students will share $20,000 in scholarships.

Since the program was created, the Lexus Eco Challenge has awarded $4.5 million in scholarships and grants to empower middle and high school students to learn about the environment and take action to improve it. 

“The Lexus Eco Challenge encourages teens to start local and then go global. All ten of these winning teams brought their idea to a larger audience to make a positive impact in the world,” said Mark Templin, Lexus group vice president and general manager. “Through this program, nearly 30,000 participants have learned that their passion and commitment can make a difference in the world.  It’s a lesson they can take with them the rest of their lives.”

  The eight First Place teams each won $15,000 with $3,000 for the school, $2,000 for the teacher advisor and $10,000 in scholarships for the students.  The winning teams were:
 

  • California (La Crescenta) – “Riptides” – Clark Magnet High School – Created a native plant garden at their school and partnered with an environmental group to grow seeds to be planted in national parks.
  • Florida (Newberry) – “Climate Control Corps” – Newberry High School -- Focused on reducing carbon dioxide emissions through community outreach and building a solar water heater.  
  • Massachusetts (Boston) – “Real Cost Calculators” – Boston Latin School –Developed an on-line service learning tool to help consumers evaluate the “big picture” toll when purchasing everyday items.
  • Michigan (Harper Woods) – “ECKH20 Preservers” – Harper Woods Secondary School – Worked with teachers all over the world to share ideas on improving water quality.
  • New Jersey (Jersey City) – “Project Reservoir” – Christa McAuliffe School – Developed the “Put a Hole In It” campaign to help drain trash cans and reduce the mosquito population.
  • Ohio (Chester) – “Take Charge Team” – West Geauga High School – Evaluated the process of fracking and its impact on the water supply in their own community, as well as in rural Guatemala.
  • Texas (McKinney) – “Green Our School” – Evans Middle School – Installed energy tiles in their school and district, as well as created a smartphone app that calculates energy use.
  • Utah (Holladay) – “Kookaburras” – Olympus Junior High School – Rallied the community to build houses for native birds in the state.    

 
This year’s winners emerged from more than 400 registered teams representing nearly 3,000 middle and high school students nationwide.  The 10 winners were selected from 32 teams that qualified to enter the Final Challenge by winning in one or both of the two previous Challenges that were held from September to February.  The earlier phases of the contest, which required teams to address the topics of land, water, air or climate, challenged teams to make a difference for the environment in their local communities.  The Final Challenge asked teams to reach beyond the local community and inspire environmental action around the world.   

In addition to the ongoing contest, the Lexus Eco Challenge also includes educational materials designed by Scholastic to encourage teachers to integrate creative lesson plans into their classrooms to help teach students about the environment.  For each challenge, the web site has lesson plans and teacher instructions including questions to help guide a discussion about the current challenge topic, facts about the topic, and guidelines for a specific classroom project. 

The Lexus Eco Challenge will enter its seventh year in fall 2013.  Teachers and students are encouraged to visit the website to view all the winning entries and to learn how they can take part in the next challenge.

Courtesy of Lexus USA Newsroom

Wednesday, March 13, 2013

Lexus Ranks Highest of Any Luxury Brand in 2013 J.D. Power and Associates CSI Study

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Lexus ranked highest in customer satisfaction among luxury brands in the J.D. Power and Associates 2013 Customer Service Index (CSI) StudySM for the fifth consecutive year.  Lexus achieved an overall CSI score of 862 on a 1,000-point scale, 19 points above the segment average and the highest numerical score in the study, regardless of segment.

“Customer satisfaction is the foundation of Lexus,” said Mark Templin, Lexus group vice president and general manager. “We’re proud of our dealers and their continuous efforts to exceed customer expectations and make Lexus the highest ranked brand in CSI for the 16th time, more than any manufacturer.”*

The 2013 CSI Study is based on responses from owners and lessees of 2008 to 2012 model-year vehicles.  The study was fielded from October through December 2012.  Lexus ranked highest in the J.D. Power and Associates Customer Satisfaction with Dealer Service (CSI) Study from 1991-1995, 1997-2001, 2006, and 2009-2013.

*Lexus ranked highest in the J.D. Power and Associates Customer Satisfaction with Dealer Service (CSI) Study in 2013, 2012, 2011, 2010, 2009, 2006, 2001, 2000, 1999, 1998, 1997, 1995, 1994, 1993, 1992 and 1991 (tie).

Courtesy of Lexus USA Newsroom

Tuesday, March 12, 2013

Toyota/Lexus Financial Services Expands Successful ‘GoGreen’ Campaign, and Doubles Pledge Up to $200,000 to Boys & Girls Clubs of America

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Due to an overwhelming response to its second annual “GoGreen” campaign, Toyota Financial Services (TFS) / Lexus Financial Services (LFS) announced it is doubling its commitment to the Boys & Girls Clubs of America (BGCA) during the final weeks of the campaign, donating up to $200,000 to the non-profit organization.

  The environment-friendly campaign, which was launched on Jan. 15, 2013, and runs through March 31, 2013, encourages customers to sign up for paperless billing statements; allowing them to receive monthly emails when their bill is due, rather than traditional paper statements sent through the mail.  For every customer that signs up to “GoGreen” during the campaign, TFS/LFS will donate $5 to BGCA (up to the aforementioned total of $200,000).  In addition to the convenience of online account management, customers may also access and pay bills through the company’s mobile website and smartphone apps.

  Only two weeks into the 11 week campaign, the response from TFS/LFS customers signing up for paperless billing exceeded expectations, and the campaign hit its goal of raising $100,000 for Boys & Girls Clubs of America.  Eager to maintain this momentum, and to further support BGCA, TFS/LFS decided to double the $100,000 pledge.

  “We are absolutely thrilled with the response from our customers, and the early success of this year’s ‘GoGreen’ campaign,” says Karen Ideno, vice president of Product & Marketing for TFS.  “By signing up for paperless billing, our customers are not only helping to greatly reduce the volume of paper statements that TFS/LFS sends each month, they are supporting BGCA’s after-school and life-skills programs, and their numerous ‘green’ activities, such as recycling projects and community clean-ups.  Doing our part to protect the environment, while simultaneously helping an organization that encourages and teaches young people how to do the same for their neighborhoods and planet… that’s certainly a winning combination for everyone.”

  TFS/LFS is currently well positioned to meet its goal of converting 16 percent of its portfolio to paperless billing by the end of this year’s “GoGreen” campaign. 

  “It looks very promising,” adds Ideno.  “Provided that customers continue to embrace the campaign as enthusiastically as they have these past few weeks, we expect to surpass our goals for the year; raising the bar and inspiring TFS/LFS to find even better ways to help the environment, and improve the overall experience for our customers.”

Courtesy of Toyota USA Newsroom

Tuesday, March 5, 2013

Lexus Champions for Charity golf event!

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This year we are supporting the Lexus Champions of Charity golf event, for the 2nd year, with Nemours Pediatric Hospital, at Lake Nona.  We are thrilled to be supporting such a wonderful organization! 

The tournament will be held at the Isleworth Country Club later this month.  Stay tuned for more updates on this awesome event!

Keep your eye on the sky between March 12th and 24th, with the best viewing dates being the 12th and 13th!

2013 Geneva Motor Show : 2014 Lexus IS300h

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The stylish Lexus IS made its debut in Detroit earlier this year, but was missing an important model: the hybrid gas-electric 300h.

Spotted for the first time at the Geneva Motor Show, it’s expected to use a version of the 200 hp 2.5-liter 4-cylinder engine that’s used in the Lexus ES300h. While the bigger ES300h gets 40 mpg on the American EPA cycle, the IS300h could bring in 50 mpg on the European tests.

Courtesy of House of Japan